Finding a Top Financial Advisor Firm in Huntsville, Alabama
Choosing the right financial advisor is a difficult decision. SmartAsset dedicated hours to researching the firms in Huntsville, Alabama, to determine the top Huntsville financial advisor firms. In the table and reviews below, we overview each of the top Huntsville firms so you can easily compare and contrast what each firm has to offer. SmartAsset’s financial advisor matching tool can connect you with advisors in your area.
|Rank||Financial Advisor||Assets Managed||Minimum Assets||Financial Services||More Information|
|1||Keel Point, LLC Find an Advisor||$2,374,170,128||$250,000|| || |
|2||Longview Financial Advisors, Inc. Find an Advisor||$176,120,711||Varies based on account type|| || |
Minimum AssetsVaries based on account type
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How We Found the Top Financial Advisor Firms in Huntsville, Alabama
SmartAsset only considered firms located in Huntsville that are registered with the U.S. Securities and Exchange Commission (SEC) for this list. That’s because all SEC-registered firms are fiduciaries, requiring them to always act in their clients’ best interests. From there, we eliminated any firms that did not offer individual accounts, did not provide financial planning or did not have a clean record. The remaining firms are listed according to assets under management (AUM), from the highest AUM to the lowest.
All information is accurate as of the writing of this article.
Keel Point, LLC
Keel Point, LLC ranks first on our list of the top Huntsville firms, managing billions in assets. That’s more than the combined AUMs of the other two firms on this list.
Keel Point also has by far the largest advisory team, with numerous staff members serving in an advisory role. The firm has 12 certified financial planners (CFP)s on staff—the most of any firm on this list—as well as four chartered retirement planning counselors (CRPCs), two chartered financial analysts (CFAs), one certified investment management analyst (CIMA) and one accredited investment fiduciary analyst (AIFA).
The firm's account minimums may vary by account type at times. However, the minimums for each of the firm's wrap fee programs currently stand at $250,000.
One of Keel Point’s areas of focus is serving ultra-affluent families (families who have a net worth greater than $30 million). The firm also serves high-net-worth individuals, individuals, institutions, pension and corporate retirement plans, trusts, estates, charitable organizations and small businesses.
Keel Point is a fee-based firm. It may receive additional compensation based on the performance of certain Keel Point Sponsored Vehicles, which the firm's clients may invest in. Keel Point also charges performance-based fees. However, the firm does have a fiduciary duty to put clients’ best interests ahead of its own.
Keel Point Background
Founded in 2003, Keel Point is the youngest firm on this list. The firm's home office is located in Huntsville, but it also has branch offices in Leawood, Kansas; Brentwood and Chattanooga in Tennessee and Purcellville and Tysons Corner in Virginia.
Keel Point is wholly owned by Keel Point Partners, LLC, which is owned by management team members and certain client-investors. Keel Point Partners also owns Keel Point Insurance Advisors, LLC. Additionally, the firm has a subsidiary, Keel Point Capital, LLC, through which it provides brokerage services to its clients.
Keel Point Investment Strategy
Keel Point has two different service models, which it calls Keel Point (A) and Keel Point (B). The Keel Point (A) service model includes both family office and investment advisory services for ultra-affluent families, as well as investment advisory services for high-net-worth individuals and institutions.
While the Keel Point (A) service model considers a client's mission, vision, values and goals, the Keel Point (B) service model is mostly goal-oriented. The Keel Point (B) service model begins with the creation of a personalized financial plan and also includes investment management. This service model is available for individuals, pension and corporate retirement plans, trusts, estates, charitable organizations and small businesses.
Longview Financial Advisors, Inc.
Longview Financial Advisors, Inc., the second firm on our list of the top Huntsville firms, is dedicated to providing financial planning services. The firm has far less assets under management (AUM) than Keel Point, with hundreds of millions under its management. It also has the smallest advisory team on this list, with a limited number of investment advisors on staff.
However, Longview Financial Advisors’ staff boasts an impressive array of certifications, an important thing to consider when choosing a financial advisor. At the firm there are four certified financial planners (CFPs), two chartered life underwriters (CLUs), one accredited estate planner (AEP), one chartered advisor in philanthropy (CAP), one chartered financial consultant (ChFC) and one certified private wealth advisor (CPWA).
Notably, Longview Financial Advisors is the only fee-only firm on this list. The firm offers financial planning and portfolio management services to individuals as well as their trusts and estates. Depending on your needs, Longview can help you with the following:
- Budgeting and cash flow planning
- Retirement planning
- Income tax planning
- Education planning
- Special needs planning
The firm says its clients are primarily business owners, professionals and retirees. It also serves corporate pension and profit-sharing plans, charitable institutions, foundations and endowments.
Longview Financial Advisors Background
Longview Financial Advisors was founded in 1994 as West Financial Consulting, Inc. In 2010, the firm changed its name to Longview Financial Advisors to reflect its emphasis on "taking the long view of clients financial goals."
Longview is an employee-owned firm. Its principal owners are Jeff Cedarholm, president and chief investment officer, and Larry West, who was the president of West Financial Consulting. In addition to its Huntsville office, Longview has an office in Gadsden, Alabama. It also serves clients in Birmingham and Tuscaloosa in Alabama and across the Southeastern U.S.
Longview provides financial planning and investment management services. Its financial planning services may address goal determination, retirement planning, cash flow, insurance review and risk mitigation, education planning, estate planning, charitable gifting and philanthropy, tax planning and investment management. The firm says its initial planning process takes place over the course of a year, after which it will shift to monitoring client goals and objectives.
Longview Financial Advisors Investment Strategy
As is the case with most financial advisor firms, Longview Financial Advisors believes that wide diversification is crucial to controlling risk and increasing portfolio performance potential. Longview employs a research-based methodology to select investments, with the investment team focusing on how markets will respond to global economic factors and business cycles. The asset classes that firm typically invests in include domestic stock, international stock, real estate stocks, market sectors, commodities, hedging strategies/liquid alternatives, fixed income and cash and/or cash equivalents. However, the firm says that it principally invests its clients in exchange-traded funds (ETFs) and/or mutual funds.
Longview has developed portfolios based on the four major categories of risk tolerance that it believes most clients fall into. These categories include aggressive, moderate-aggressive, moderate and conservative. Notably, Longview does not allow clients to impose restrictions on their portfolios.