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Top Financial Advisors in Huntsville, AL

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Review content is produced independently of any business relationships that might exist with the firms mentioned here, and business partners of SmartAsset receive no special consideration in reviews. This page contains links to SmartAsset's financial advisor matching tool, which may or may not match you with the advisor(s) mentioned here.

Finding a Top Financial Advisor Firm in Huntsville, Alabama

Choosing the right financial advisor is a difficult decision. SmartAsset dedicated hours to researching the firms in Huntsville, Alabama, to determine the top Huntsville financial advisor firms. In the table and reviews below, we overview each of the top Huntsville firms so you can easily compare and contrast what each firm has to offer. SmartAsset’s financial advisor matching tool can connect you with advisors in your area.

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Rank Financial Advisor Assets Managed Minimum Assets Financial Services More Information
1 Keel Point, LLC Keel Point, LLC logo Find an Advisor

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$2,617,731,024 Varies by account type
  • Financial planning
  • Portfolio management
  • Selection of other advisors (including private fund managers)
  • Consulting service to third-party registered investment advisors

Minimum Assets

Varies by account type

Financial Services

  • Financial planning
  • Portfolio management
  • Selection of other advisors (including private fund managers)
  • Consulting service to third-party registered investment advisors
2 Longview Financial Advisors, Inc. Longview Financial Advisors, Inc. logo Find an Advisor

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$184,842,692 Not set account minimum
  • Financial planning
  • Portfolio management
  • Pension consulting
  • Publication of periodicals or newsletters 
  • Educational seminars/workshops

Minimum Assets

Not set account minimum

Financial Services

  • Financial planning
  • Portfolio management
  • Pension consulting
  • Publication of periodicals or newsletters 
  • Educational seminars/workshops

What We Use in Our Methodology

To find the top financial advisors in Huntsville, we first identified all firms registered with the SEC in the city. Next, we filtered out firms that don't offer financial planning services, those that don't serve primarily individual clients and those that have disclosures on their record. The qualifying firms were then ranked according to the following criteria:

  • AUM
    Firms with more total assets under management are ranked higher.
  • Individual Client Count
    Firms who serve more individual clients (as opposed to institutional clients) are ranked higher.
  • Clients Per Advisor
    Firms with a lower ratio of clients per financial advisor are ranked higher.
  • Age of Firm
    Firms that have been in business longer are ranked higher.
  • Fee Structure
    Firms with a fee-only (as opposed to fee-based) compensation structure are ranked higher.

All information is accurate as of the writing of this article. This list may include firms that have a business relationship with SmartAsset, in which SmartAsset is compensated for lead referrals. Such relationships have no impact on our rankings, and firms are included and ranked based strictly on the above criteria.

Keel Point, LLC

Keel Point, LLC

Keel Point, which ranks first on our list of the top Huntsville firms, manages billions in client assets. The firm has by far the largest advisory team, with numerous staff members serving in advisory roles in offices around the country.

Keel Point has five certified financial planners (CFPs) working out of its Huntsville office, as well as one chartered retirement planning counselor (CRPC) and one accredited investment fiduciary analyst (AIFA).

The firm's account minimums may vary by account type. Keel Point's Core Porfolio Strategies Program requires a minimum account size of $50,000, while its Standalone Tactical Program requires clients maintain an account size of at least $150,000. In some cases, the firm is willing to accept lower minimums.   

One of Keel Point’s areas of focus is serving ultra-affluent families (families who have a net worth greater than $30 million). The firm also serves high-net-worth individuals, individuals, institutions, pension and corporate retirement plans, trusts, estates, charitable organizations and small businesses.

As a fee-based firm, some Keel Point advidsors may receive additional compensation for selling insurance or financial products to clients, creating a conflict of interest. However, the firm does have a fiduciary duty to put clients’ best interests ahead of its own. 

Not only is Keel Point Huntsville's top-rated firm, it is also ranked among the top firms in the state of Alabama

Keel Point Background

Founded in 2003, Keel Point is the youngest firm on this list. The firm's home office is located in Huntsville, but it also has branch offices in Birmingham, Alabama; Leawood, Kansas; Brentwood, Tennessee; Chattanooga, Tennessee; Greenville, North Carolina; and Vienna, Virginia.

Keel Point is wholly owned by Keel Point Partners, LLC, which is owned by management team members and certain client-investors. Keel Point Partners also owns Keel Point Insurance Advisors, LLC. Additionally, the firm has a subsidiary, Keel Point Capital, LLC, through which it provides brokerage services to its clients. 

The firm has four primary service platforms for its discretionary and non-discretionary portfolio management:

  • Keel Point Private Client Services: Investment advisory services for individuals and families
  • Keel Point Horizon Services: Family office services for ultra-high-net-worth families
  • Keel Point Corporate Services: Group retirement and benefits solutions for businesses
  • Keel Point Asset Management: Outsourced chief investment officer and investment consulting services for institutions, foundations, endowments and third-party investment advisers. 

Keel Point Investment Strategy

Keel Point clients have access to 10 distinct investment stategies that the firm uses for both active and passive portfolio management. These programs invest client assets in a variety asset classes, including mutual funds, exchange-traded funds (ETFs), fixed income securities, alternative investments and at least one separately managed account. 

As for research and analysis, Keel Point uses a team-driven fundamental and quatitative process to design diversified long-term and tactical portfolios. The firm analyzes both short- and long-term economic trends and employs quatitative modelling to assure client portfolios are within predefined risk tolerances. 

Longview Financial Advisors, Inc.

Longview Financial Advisors, Inc.

Longview Financial Advisors, the second firm on our list of the top Huntsville firms, is dedicated to providing financial planning and portfolio management to clients. The firm has far fewer assets under management (AUM) than Keel Point, with hundreds of millions under its management. 

However, the Longview staff boasts an impressive array of certifications, an important thing to consider when choosing a financial advisor. At the firm there are five certified financial planners (CFPs), three certified investment management analysts (CIMAs), two chartered life underwriters (CLUs), one accredited estate planner (AEP), one chartered advisor in philanthropy (CAP), one chartered financial consultant (ChFC), one certified private wealth advisor (CPWA) and an enrolled agent (EA).

Notably, Longview Financial Advisors is the only fee-only firm on this list. The firm offers financial planning and portfolio management services to individuals as well as their trusts and estates. The firm says its clients are primarily business owners, professionals and retirees. It also serves corporate pension and profit-sharing plans, charitable institutions, foundations and endowments.

Longview Financial Advisors Background

Longview Financial Advisors was founded in 1994 as West Financial Consulting, Inc. In 2010, the firm changed its name to Longview Financial Advisors to reflect its emphasis on "taking the long view of clients financial goals."

Longview is an employee-owned firm. Its principal owners are Jeff Cedarholm, president and chief investment officer, and Larry West, who was the president of West Financial Consulting. In addition to its Huntsville office, Longview has an office in Gadsden, Alabama. 

Longview's financial planning services may address goal determination, retirement planning, cash flow, insurance review and risk mitigation, education planning, estate planning, charitable gifting and philanthropy, tax planning and investment management.

Longview Financial Advisors Investment Strategy

As is the case with most financial advisor firms, Longview Financial Advisors believes that wide diversification is crucial to controlling risk and increasing portfolio performance potential. Longview employs a research-based methodology to select investments, with the investment team focusing on how markets will respond to global economic factors and business cycles. The asset classes the firm typically invests in include domestic stock, international stock, real estate stocks, market sectors, commodities, hedging strategies/liquid alternatives, fixed income and cash and/or cash equivalents. However, the firm says that it principally invests its clients in exchange-traded funds (ETFs) and/or mutual funds.

Longview has developed portfolios based on the four major categories of risk tolerance that it believes most clients fall into. These categories include aggressive, moderate-aggressive, moderate and conservative. Notably, Longview does not allow clients to impose restrictions on their portfolios.

How Long $1mm Lasts in Retirement

SmartAsset's interactive map highlights places where $1 million will last the longest in retirement. Zoom between states and the national map to see the top spots in each region. Also, scroll over any city to learn about the cost of living in retirement for that location.

Rank City Housing Expenses Food Expenses Healthcare Expenses Utilities Expenses Transportation Expenses

Methodology We analyzed data on average expenditures for seniors, cost of living and investment returns to determine how many years of retirement a $1 million nest egg would cover in cities across America.

First, we looked at data from the Bureau of Labor Statistics (BLS) on the average annual expenditures of seniors. We then applied cost of living data from the Council for Community and Economic Research to adjust those national average spending levels based on the costs of each expense category (housing, food, healthcare, utilities, transportation and other) in each city. Using this data, SmartAsset calculated the average cost of living for retirees in the largest U.S. cities.

We assumed the $1 million would grow at a real return (interest minus inflation) of 2%. Then, we divided $1 million by the sum of each of those annual numbers to determine how long $1 million would cover retirement expenses in each of the cities in our study. Cities where $1 million lasted the longest ranked the highest in the study.

Sources: Bureau of Labor Statistics (BLS), Council for Community and Economic Research