Finding a Top Financial Advisor Firm in Portage, Michigan
If you’re looking for a financial advisor in Portage, Michigan, you came to the right place. We conducted in-depth research to find the top financial advisors in Portage. You can also use SmartAsset's financial advisor matching tool. It matches you with up to three local advisors.
Find a Fiduciary Financial Advisor
We match more than 50,000 people with financial advisors per month. Get connected to an advisor that serves your area today.Rank | Financial Advisor | Assets Managed | Minimum Assets | Financial Services | More Information |
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1 | Zhang Financial ![]() | $4,003,179,936 | $1,000,000 |
| Minimum Assets$1,000,000Financial Services
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2 | Sanford Advisory Services, LLC Find an Advisor | $821,326,829 | No set minimum |
| Minimum AssetsNo set minimumFinancial Services
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3 | Bright Financial Advisors, Inc. ![]() | $347,220,520 | No set account minimum |
| Minimum AssetsNo set account minimumFinancial Services
|
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4 | Cahill Wealth Management, LLC ![]() | $293,314,143 | No set account minimum |
| Minimum AssetsNo set account minimumFinancial Services
|
5 | Haverdink Financial Management, LLC Find an Advisor | $139,391,000 | $100,000 |
| Minimum Assets$100,000Financial Services
|
What We Use in Our Methodology
To find the top financial advisors in Portage, we first identified all firms registered with the SEC in the city. Next, we filtered out firms that don't offer financial planning services, those that don't serve primarily individual clients and those that have disclosures on their record. The qualifying firms were then ranked according to the following criteria:
- AUMFirms with more total assets under management are ranked higher.
- Individual Client CountFirms who serve more individual clients (as opposed to institutional clients) are ranked higher.
- Clients Per AdvisorFirms with a lower ratio of clients per financial advisor are ranked higher.
- Age of FirmFirms that have been in business longer are ranked higher.
All information is accurate as of the writing of this article. This list may include firms that have a business relationship with SmartAsset, in which SmartAsset is compensated for lead referrals. Such relationships have no impact on our rankings, and firms are included and ranked based strictly on the above criteria.
Zhang Financial LLC
Zhang Financial LLC is a fee-only firm with a team that includes certified financial planners (CFPs), certified public accountants (CPAs), chartered financial analysts (CFAs), chartered financial consultants (ChFCs), certified divorce financial analysts (CDFAs) and chartered life underwriters (CLUs) on its team.
Many of its clients do not have high net worths. However, you need a minimum investment of $1 million to establish an account. The practice also offers its services to trusts, estates, charitable organizations, pension and profit-sharing plans and municipal government entities.
Zhang Financial Background
Zhang Financial has been operating as a registered investment advisor since 2012. It is headquartered in Portage and has four other Michigan branches - in Ann Arbor, Battle Creek, Grand Rapids and Troy - plus an office in Naples, Florida. Founder and CEO Charles Zhang is the principal owner.
The firm provides investment management services on a discretionary, either through or not through a wrap fee program. It also advises portfolios on a non-discretionary basis. Additionally, it offers financial planning and consulting on topics including retirement saving, estate planning and managing trusts. What's more, the firm acts as sub-advisor to pension and profit-sharing plans, charitable organizations and municipal government entities.
Zhang Financial Investment Strategy
Zhang Financial primarily provides advice on:
- Stocks
- Bonds
- Exchange-traded funds (ETFs)
- Mutual funds
- Options
However, the firm would consider other types of securities if it deems them suitable to help you meet your investment goals. When selecting investments, Zhang Financial applies fundamental, technical and cyclical methods of analysis. It uses long-term purchases (securities held for at least a year), short-term purchases (securities sold within a year), trading (securities sold within 30 days), margin transactions and option writing.
Sanford Advisory Services
Sanford Advisory Services is a fee-based firm with a relatively small staff that does include several certified financial planners (CFP). Some of the representatives are individual licensed insurance agents and may recommend the purchase of certain insurance-related products on a commission basis. This presents a potential conflict of interest, but the firm is obligated to uphold its fiduciary duty to keep clients' best interests in mind.
To open an account with the firm, you do not need a minimum investment amout. Most of its individual clients do not have a high net worth. It also offers services to qualified plans, business entities, trusts, estates or others such as educational, governmental and medical institutions.
Sanford Advisory Services Background
The firm was founded in 2009 and became a registered investment advisor (RIA) with the state of Michigan in 2010. Its principal owner is Todd Sanford, who is also its managing member.
Services include investment advisory services, retirement plan services, financial planning/consulting services (which may be stand-alone) and actively managed retirement accounts by TIAA and Fidelity.
Sanford Advisory Services Investing Strategy
Sanford Advisory services uses both fundamental and technical analysis in its approach to evaluate securities. Investment strategies include both long- and short-term purchases. It primarily recomments that clients allocate assets across a variety of stocks, bonds, fixed-income securities, mutual funds, ETFs and/or ETNs.
Bright Financial Advisors, Inc.
At fee-based Bright Financial Advisors, Inc. certain members of the team hold professional designations such as certified financial planner (CFP) and financial paraplanner qualified professional (FPQP). They may also be insurance agents who receive commissions from third parties. This is a potential conflict of interest, but all advisors are bound to act in the best interest of the client.
The firm requires a minimum annual fee of $500 for financial planning and a minimum annual fee of $2,500 for portfolio management. It follows, then, that most of its individual clients do not have a high net worth. Bright Financial also works with pension and profit-sharing plans, trusts, estates, charitable organizations, corporations and other business entities.
Bright Financial Advisors Background
Bright Financial Advisors formed in 1996. Its founder retired in 2019, and today, Andrew M. Price, who started working at the firm as an intern in 1999, owns the firm and serves as president and financial advisor.
The firm specializes in the following services:
- Financial planning
- Portfolio management
- Selection of other advisors
Bright Financial Advisors Investment Strategy
Bright Financial Advisors focuses on providing long-term investment advice. It recommends clients stay invested in a full market cycle. But it will consider your overall liquidity needs and investment goals. The firm doesn’t solely use specific types of securities; it will analyze your entire financial outlook in order to establish an asset allocation that adheres to your risk tolerance.
The firm uses fundamental analysis, long- and short-term purchasing as well as margin transactions in order to formulate strategy. Depending on your needs, it may utilize the following securities:
- Stocks
- Bonds
- Mutual funds
- Exchange-traded funds
Cahill Wealth Management, LLC
Cahill Wealth Management, LLC is a fee-only firm with a team featuring a chartered financial analyst (CFA) and certified financial planner (CFP) designations. (Advisors may have more than one credential.)
Most clients are individuals, including high-net-worth ones. But the firm also serves pension and profit-sharing plans, trusts, estates, charitable organizations, corporations and other business entities. Cahill Wealth does not have a minimum account requirement, but it does have an annual management fee of $7,500, which may not be cost-effective for small accounts. The firm reserves the right to waive this minimum at its discretion.
Cahill Wealth Management Background
Ryan D. Cahill founded his namesake firm in 2005. He co-owns it with Lisa A. Cahill and serves as president and wealth manager.
The boutique practice offers the following services:
- Financial planning services
- Wealth management and portfolio management services
- Family office and wealth planning services
Cahill Wealth Management Investing Strategy
In formulating its investment advice, Cahill Wealth Management may apply fundamental, charting, technical and cyclical securities analysis. It primarily makes long-term purchases (securities are held for at least one year), but may make short-term purchases (securities are sold within a year). Asset allocations are customized to client profiles and goals.
Haverdink Financial Management, LLC
Haverdink Financial Management, LLC is a fee-only financial advisor firm. Kevin Haverdink is the firm's only advisor. The firm does not have a website.
To open an account with the firm, you’d generally need a minimum investment of $100,000. Haverdink Financial, though, may waive this requirement at its discretion. Most its clients do not have a high net worth.
Haverdink Financial Management Background
Kevin and Laura Haverdink launched their namesake firm in 2004. He serves as president and owns 49% of the company. She serves as vice president and owns 51% of the company.
Haverdink Financial provides customized investment management on a discretionary basis. It also offers financial planning and consultative services, covering such topics as cash flow analysis, education funding, retirement savings and more. Additionally, it offers educational workshops and seminars on investing.
Haverdink Financial Management Investing Strategy
Haverdink Financial holds meetings with clients to gather important information such as the client's investing goals, risk tolerance and time horizon. It uses this information to create diversified portfolios on behalf of their clients. The firm typically invests in mutual funds, index funds, exchange-traded funds, individual equities, U.S. government securities, municipal bonds and other fixed income securities.