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Assetmark Review

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This review was produced by SmartAsset based on publicly available information. The named firm and its financial professionals have not reviewed, approved, or endorsed this review and are not responsible for its accuracy. Review content is produced by SmartAsset independently of any business relationships that might exist between SmartAsset and the named firm and its financial professionals, and firms and financial professionals having business relationships with SmartAsset receive no special treatment or consideration in SmartAsset’s reviews. This page contains links to SmartAsset’s financial advisor matching tool, which may or may not match you with the firm mentioned in this review or its financial professionals.

Assetmark is a fee-based financial advisor firm headquartered in Concord, California. The firm doesn't work directly with clients, but its services are available to them through Assetmark-affiliated advisors at independent firms. Therefore, the firm has a unique opportunity to work with clients, financial advisors and broker-dealers all at once.

The firm offers a variety of advisory services, with affiliated advisors around the country managing almost over $45 billion in client assets. 

Assetmark Background

Functioning as an indirect subsidiary of Huatai Securities, Co., Ltd, Assetmark has been in business since 1996. The firm primarily offers wealth management services and technology solutions, and it also provides an array of tools and solutions to help advisors serve their clients. The firm's parent company is listed on the Shanghai and Hong Kong stock exchanges. 

Natalie Wolfsen is Assetmark's chief executive officer, while Michael Kim serves as the company's president and chief client officer. 

Assetmark has earned multiple awards in recent years. In 2019, it won in the Turnkey Asset Management Platform Category of the Industry Awards. In 2018,’s 2018 Industry Awards recognized the firm as a winner in its Corporate Social Responsibility/Diversity Initiatives category -- an award that goes to technology providers with the most devotion to community and diversity-oriented service.


Assetmark Client Types and Minimum Account Sizes

Assetmark serves several different types of clients. These include both non-high-net-worth and high-net-worth individuals, pension and profit-sharing plans, investment companies, partnerships, corporations, trusts, insurance companies and charitable organizations. 

The firm’s minimum account sizes vary based on account type. Generally speaking, these requirements can be anywhere from $10,000 to $1 million.

Services Offered by Assetmark

Assetmark provides a selection of individual and institutional investment management services. These offerings include a number of different programs, investing strategies and preferred securities recommendations, all of which carry their own minimums. The firm will pair clients with the program that best fits their needs, which include risk tolerance, time horizon, income needs and more.

When it comes to services available for Assetmark's affiliated advisors, the firm offers business consulting services, technology solutions and continuity services. Advisors are free to choose which of Assetmark's services they want to take advantage of.

Assetmark Investment Philosophy

Assetmark touts on its website that its investment solutions are built to anticipate market fluctuations. The firm says it focuses on long-term investments, and it offers investors and advisors pre-built and third-party investment solutions. 

Assetmark also provides an array of risk profiles for its investment products. In turn, it uses risk management and diversification tools, such as fixed-income instruments, mutual funds, derivatives and asset allocation strategies.

Fees Under Assetmark

All of Assetmark’s fees are subject to negotiation. However, the firm lists advisory fees for its no-load mutual funds. Advisory rates for the GuideMark Funds range from 0.45% to 0.57%, while the rates for GuidePath Funds range from 0.25% to 1.05%. For the firm’s Savos Dynamic Hedging Fund, it charges 1.20%. Assetmark only retains a portion of these fees, though.

What to Watch Out For

Assetmark has a regulatory action disclosure listed on its Form ADV. In 2016, the U.S. U.S. Securities and Exchange Commission (SEC) alleged that the firm distributed misleading performance advertisements created by F-Squared Investments, Inc. The advertisements were allegedly circulated to prospective clients interested in separately managed accounts provided by Assetmark and sub-advised by F-Squared Investments, Inc. To resolve the case, Assetmark consented to a cease-and-desist order and a $500,000 fine.

Assetmark has advisors who are representatives of broker-dealers, resulting in earned commissions from transactions that involve brokerage firms’ sub-advising of its mutual funds. However, the firm and its advisors have a fiduciary duty to always act in clients' best interests.

Opening an Account With Assetmark

If you’d like to set up an account with Assetmark, you can either fill out the firm’s contact form on its website or you can speak with an advisor by calling (800) 664-5345.

All information is accurate as of the writing of this article.

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How Long $1mm Lasts in Retirement

SmartAsset's interactive map highlights places where $1 million will last the longest in retirement. Zoom between states and the national map to see the top spots in each region. Also, scroll over any city to learn about the cost of living in retirement for that location.

Rank City Housing Expenses Food Expenses Healthcare Expenses Utilities Expenses Transportation Expenses

Methodology We analyzed data on average expenditures for seniors, cost of living and investment returns to determine how many years of retirement a $1 million nest egg would cover in cities across America.

First, we looked at data from the Bureau of Labor Statistics (BLS) on the average annual expenditures of seniors. We then applied cost of living data from the Council for Community and Economic Research to adjust those national average spending levels based on the costs of each expense category (housing, food, healthcare, utilities, transportation and other) in each city. Using this data, SmartAsset calculated the average cost of living for retirees in the largest U.S. cities.

We assumed the $1 million would grow at a real return (interest minus inflation) of 2%. Then, we divided $1 million by the sum of each of those annual numbers to determine how long $1 million would cover retirement expenses in each of the cities in our study. Cities where $1 million lasted the longest ranked the highest in the study.

Sources: Bureau of Labor Statistics (BLS), Council for Community and Economic Research