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The Best Ski Towns in America – 2015 Edition


Shorter days, cold weather, lousy produce: there’s much to dislike about winter. Indeed, surveys of public opinion routinely find that winter is America’s least favorite season. (Spring and fall trade places as the favorites.) There’s even a medical term for winter-induced melancholy: seasonal affective disorder. In America’s ski towns, however, this attitude is flipped on its head.

This is SmartAsset’s second annual study of the top ski towns in the U.S. View the 2016 ranking here.

But an embrace of cold weather isn’t the only thing that makes ski towns special. Add to that the beautiful alpine scenery, the charming small-town atmosphere and lots of great taverns and restaurants, and you have some of the country’s best places to live – regardless of the season.

To find America’s best ski towns, SmartAsset collected data on 128 towns that are located directly adjacent to or within a few miles of a ski resort. Our analysis sought to find areas that are first and foremost great places to live but that also have access to high quality skiing. To that end, we looked at quality of life metrics such as unemployment and housing affordability.

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Additionally, we incorporated the PAF score for the principal ski resort in each town. The PAF score is a measure of ski resort quality developed by It is based on things like average snowfall, number of lifts and vertical drop. (Read more about our methodology below.)

Key Findings

  • Colorado rules. Led by Vail and Aspen, the Rocky Mountain State has more top ski towns than the next three states combined. While Colorado is growing more expensive, the housing-to-income ratio in most Colorado ski towns is less than 30%.
  • Low unemployment in ski towns. With a few exceptions, the top ski towns in SmartAsset’s study all have unemployment rates lower than the national average. Rates are especially low during the summer, when there are fewer temporary residents looking for jobs near the slopes.
The Best Ski Towns in America - 2015 Edition

Vail, Colorado

Vail is a ski town in the truest sense of the term. There was no town before the ski resort was built. The town was specifically established to provide housing and amenities to the guests and employees of the resort. While the town’s economy continues to rely on tourism, it has grown substantially since those early days.

Today there are over 5,000 permanent residents in the town of Vail. The unemployment rate hovers below 3% even when the ski-lifts aren’t running,  while median household income is more than $70,000. Then there’s the resort itself. It rates as the fifth best resort in North America and the fourth best in the U.S., garnering a “Pure Awesomeness Factor” score of 93.7. Gnarly!

Aspen, Colorado

As the perennial host of the Winter X Games, Aspen is nearly synonymous with “ski town” in the popular imagination. While it certainly has great skiing (three Aspen ski resorts rank among the top 25 best in North America) there is much more to do in Aspen than shred.

Of the 128 ski towns in SmartAsset’s analysis, Aspen has the 7th highest concentration of entertainment establishments (which includes things like concert venues, movie theaters and museums) and 15th highest concentration of bars and restaurants.

Park City, Utah

After ranking fourth in last year’s study, Park City once again rates as one of America’s top five ski towns.  In addition to the two ski resorts in town (Deer Valley and Park City Mountain Resort), there are numerous mountains within an hour’s drive of Park City, including Snowbird, the #2 ranked ski resort in North America.

As the host of America’s largest independent film festival (Sundance) and a number of major outdoor merchandise manufacturers, Park City enjoys a robust local economy. It has the fourth highest median income of any ski town in America.

Jackson, Wyoming

When it comes to natural beauty, it’s hard to beat Jackson, Wyoming. The town is located in  Jackson Hole, a flat valley tucked between several 10,000 foot mountain ranges in western Wyoming.

The area’s largest ski resort, also called Jackson Hole, rates as the best in North America, with a near-perfect PAF score of 99. According to it receives 367 inches of snow annually and has a vertical drop of more than 4,000 feet.

The town of Jackson rated well for its low unemployment rate and relatively affordable housing. While the median income of $57,614 in Jackson is lower than many other top ski towns, it’s worth keeping in mind that there is no state income tax in Wyoming.

Crested Butte, Colorado

With a permanent population of about 1,500, Crested Butte is the smallest ski town to rank in the top 10. For those seeking a small mountain town to call home, Crested Butte may be the perfect choice. Its unemployment rate is less than 3%, while its concentration of entertainment establishments ranks as the fourth highest among the 131 ski towns in our analysis.

Telluride, Colorado

As of the beginning of December, Telluride has already received nearly 5 feet of snow. No one was complaining. The Telluride area has been home to some of the country’s best skiing for nearly half a century, from the time the first ski lift was installed in what had been a small mining town.

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Today skiing, snowboarding and other outdoor activities such as fly-fishing and mountain climbing draw tourists from around the world and keep the local economy spinning. Median income in Telluride is over $67,000, while unemployment was just 2.6% as of August 2015.

Keystone, Colorado

Located 70 miles west of Denver, the town of Keystone is situated at the base of the Keystone Ski Resort. It is also just 10 minutes from Arapahoe Basin, which offers one of the nation’s longest ski seasons, thanks to its high altitude and northern-facing slopes. The town of Keystone is one of the most affordable in the country, with median monthly housing costs of just $869, a mere 17% of median income in the town.

Breckenridge, Colorado

Breckenridge emerged as a mining town in the mid-19th century after the discovery of gold in the area. While mining activities have long since ceased, the town’s economic prosperity has not faded.

It boasts the third lowest summer unemployment rate and the lowest winter unemployment rate of any ski town in America, both at 2.5%. (In many ski towns, unemployment is higher in the winter as there is an influx of temporary workers hoping to find jobs that come with a ski pass.)

Steamboat Springs, Colorado

The largest city in northern Colorado’s Routt County, Steamboat Springs is known as Ski Town USA, and with good reason. Steamboat Ski Resort has 18 different lifts and receives 370 inches of snow annually, according to, which assigns the resort a Pure Awesomeness Factor score of 84.5. The area also has fairly low property taxes, with an average effective rate of just 0.40%.

Red Lodge, Montana

Located northeast of Yellowstone National Park in southern Montana, Red Lodge is a charming small town with an Old West feel. Main Street in Red Lodge is lined with bars, restaurants, cafes and shops. It is listed on the U.S. National Register of Historic Places. Red Lodge Mountain Resort is just minutes away, while Yellowstone can be reached via the Beartooth Highway in less than an hour.

The Best Ski Towns in America - 2015 Edition

Data & Methodology

This is SmartAsset’s second year of conducting our study of the best ski towns in the U.S. While the 2014 study was focused solely on the quality of life in each town, this year we also incorporated the quality of nearby skiing.

To do so, we used the “PAF Score” developed by The PAF Score is based on factors such as snowfall, acreage and number of lifts. (PAF stands for Pure Awesomeness Factor. Right on.) In addition to the PAF Score, we incorporated many of the same quality of life metrics as in last year’s study. Specifically we looked at the following five metrics:

  • Median income.
  • Housing affordability ratio. This is the ratio of median annual housing costs to median income.
  • Unemployment rate. Since unemployment is quite seasonal in many ski towns, we considered the unemployment rate as of January 2015 and the unemployment rate as of August 2015, giving half-weight to each.
  • Number of bars and dining establishments per 10,000 residents.
  • Number of entertainment establishments per 10,000 residents. This includes things like movie theaters, bowling alleys and museums.

To calculate an index score for the 128 ski towns in our study, we ranked them on the above six factors, giving double weight to the PAF Score and single weight to all other factors. We then averaged those rankings. The town with the highest average ranking scored a perfect 100, while lower scores were assigned to towns with lower average rankings.

Data on median income, housing affordability, the number of entertainment establishments and the number of bars and dining establishments comes from the U.S. Census Bureau. Data on the unemployment rate in each area comes from the U.S. Census Bureau.

Read the 2016 edition of the best ski towns in America.

Questions about our study? Contact us at

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