Every investment involves a possible gain and a possible loss. The risk/reward ratio compares how much you could lose to how much you could gain. Calculating this ratio may help you decide whether a potential return is worth the risk. A financial advisor can help you apply the risk/reward ratio to your portfolio by evaluating investments in the context of your time horizon, income needs and asset allocation.
How the Risk/Reward Ratio Works
The risk/reward ratio measures the potential loss of an investment relative to its expected gain before a position is taken. It is commonly expressed as a simple ratio, such as risking one unit of capital to pursue two units of return. This framing forces the downside to be considered first, rather than focusing only on upside potential.
In practice, the ratio is used to compare opportunities on a consistent basis. An investment with a lower expected return may still be reasonable if the downside is limited, while a higher expected return may be less attractive if losses could be substantial. This comparison becomes especially useful when deciding between multiple opportunities competing for the same capital.
The ratio also supports portfolio-level discipline. Losses are unavoidable over time, but controlling their size matters. Favoring investments where potential gains meaningfully exceed potential losses can help offset losing positions and reduce the impact of adverse outcomes, even when individual investments do not perform as expected.
How to Calculate the Risk/Reward Ratio

To calculate the ratio, divide your potential profit by your potential loss. For example, if you could gain $600 but risk losing $200, your risk/reward ratio is 1:3. This means for every dollar you risk, there’s a potential to earn three. Generally, investors look for opportunities where the potential reward outweighs the risk, but what’s considered a “good” ratio can vary based on individual goals, market conditions and investment type.
The real value of calculating the risk/reward ratio comes from applying it consistently. Before entering any trade or investment, take a moment to calculate this ratio to see if it aligns with your goals. Over time, this habit helps filter out impulsive decisions and ensures your investment portfolio maintains a disciplined balance between potential growth and acceptable risk.
How to Interpret the Risk/Reward Ratio for Your Investments
Once the ratio is calculated, it functions as a screening tool rather than a decision rule. The ratio tells you how much potential return you’re getting for every dollar of risk you take on. A ratio of 1:3, for example, means that for every $1 you risk, there’s the potential to earn $3. Generally, the higher the reward relative to the risk, the more attractive the investment may appear—but it’s not the only factor to consider when making decisions.
A favorable ratio doesn’t guarantee success. Even an investment with a high potential payoff can underperform or result in losses. The goal is to find a balance. You want enough risk to achieve meaningful growth while also protecting yourself from significant drawdowns. A ratio that looks too good to be true might signal unrealistic expectations or market volatility. Meanwhile a low ratio could indicate a safer but slower-growing opportunity.
Different types of investments carry different risk profiles. Stocks, for instance, often have higher potential rewards but greater volatility compared to bonds or certificates of deposit. A 2:1 ratio might be acceptable for a stable blue-chip stock, while a more speculative investment might warrant a 4:1 ratio to justify its higher risk. Comparing ratios only makes sense when you’re evaluating similar types of investments under comparable conditions.
Alternative Ways to Determine an Investment’s Potential
While the risk/reward ratio is a valuable starting point, it shouldn’t be your only tool for evaluating an investment. A well-rounded analysis considers multiple factors that can influence performance and help you determine whether an opportunity aligns with your financial goals. Here are four additional ways to assess an investment’s potential:
- Fundamental analysis: This approach focuses on the financial health and underlying value of a company or asset. By examining earnings reports, revenue growth, debt levels, and industry trends, investors can estimate whether an investment is priced fairly or undervalued. Fundamental analysis is especially useful for long-term investors who prioritize stability and consistent returns.
- Technical analysis: This type of of financial market research looks at data (such as price charts, trading volume and momentum indicators) to identify patterns and predict future movements. This method can help investors spot entry and exit points or gauge short-term market sentiment. While it doesn’t consider company fundamentals, it can complement other evaluation tools for a more complete picture.
- Diversification impact: Assessing how a potential investment fits into your broader portfolio can reveal its true value. Even a high-risk asset may make sense if it helps balance or hedge against other holdings. By evaluating correlations among investments, you can manage overall risk and improve long-term stability.
- Economic and market conditions: Broader factors such as interest rates, inflation and global economic trends can significantly influence returns. Understanding how these conditions affect different sectors or asset classes allows you to time investments strategically and adapt to changing environments.
Bottom Line

Taken together, the risk/reward ratio provides a structured way to frame potential gains against potential losses, compare similar opportunities and manage downside at both the position and portfolio level. Its value lies less in predicting outcomes and more in shaping disciplined decision-making, especially when paired with other forms of analysis that account for asset type, market conditions and portfolio fit.
Investment Planning Tips
- A financial advisor can help you use different investment strategies to manage risk for your portfolio. Finding a financial advisor doesn’t have to be hard. SmartAsset’s free tool matches you with vetted financial advisors who serve your area, and you can have a free introductory call with your advisor matches to decide which one you feel is right for you. If you’re ready to find an advisor who can help you achieve your financial goals, get started now.
- If you want to diversify your portfolio, here’s a roundup of 13 investments to consider.
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