Staying up to date on the latest industry trends and news is important as an advisor and it’s helpful to have a go-to list of sources for information. That might include reading financial advisor magazines, listening to podcasts, or keeping up with top bloggers in the advisory space. If you’re looking for some new financial advisor blog titles to add to your reading list, here are some of the best sites to bookmark now.
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Top 10 Financial Advisor Blog Reads
Founded by Barry Ritholtz, The Big Picture has been covering finance for two decades and receives more than half a million visits from readers each month. Topics are far-reaching, as Ritholtz tackles everything from real estate to hedge funds to behavioral finance. If you’re looking for insights from other thought leaders, you can also tune in to the Masters In Business podcast, where Ritholtz interviews some of the brightest minds in the business and finance space.
Nerd’s Eye View is the creation of Michael Kitces and it’s consistently rated as one of the best blogs for financial advisors. Kitces takes deep dives into strategies and techniques that advisors can use to better serve their clients. You’ll also find the latest industry news and updates covered here. Kitces hosts the Financial Advisor Success podcast as a companion to the Nerd’s Eye View blog, and advisors who are looking to increase exposure for their business can apply to be a guest.
Joshua M. Brown is a financial advisor at Ritholtz Wealth Management LLC and the author of The Reformed Broker blog. Brown’s style combines factual research with humor (and a touch of sarcasm) as he covers the latest market news and economic trends. If you’re interested in tuning in to a business and investing podcast, you can also check out Compound & Friends where Brown, Michael Batnick and a recurring guest list discuss the biggest trends and news from the week.
Mish Talk is authored by Mike “Mish” Shedlock and this financial advisor blog is focused primarily on two topics: economics and politics. If you’re interested in topics like how changes to the gross domestic product might influence the odds of a recession or what’s happening with the housing market, you’ll find those kinds of updates here. Shedlock posts daily and sometimes multiple times per day, so there’s a steady stream of up-to-date content to absorb.
Meb Faber Research hosts transcript versions of The Faber Show podcast, which you may prefer to read through if you don’t have time to listen in. The focus of the content here is primarily stock market analysis and investing. On each episode, host Meb Faber chats with financial industry experts about topics like long-term value investing, real estate and what the future of investing looks like as AI continues to disrupt industries.
Advisor Perspectives is more online magazine than a blog but it’s still worth mentioning as a must-read publication for financial advisors. Active management and fixed income are the featured topics here, but you’ll also find plenty of content covering things like practice management, tax planning and issues that are specific to registered investment advisors. You can also find resources here for earning continuing education credits to maintain financial certifications or designations.
Abnormal Returns uses a round-up approach to keep advisors up to speed on what’s happening in the financial space. The site was founded by Tadas Viskanta, who is also the director of investor education at Ritholtz Wealth Management LLC. Each day, Viskanta aggregates the best investment new stories, articles, and blog posts from around the web, allowing advisors to choose what they’re most interested in reading.
Founded by chartered financial analyst and certified financial planner Wade Slome, Investing Caffeine offers once-monthly updates on the state of the market. Slome covers the trends of the moment, with recent posts touching on topics like what the Hollywood strike might mean for the markets and the impact of the Federal Reserve’s rate strategy with regard to easing inflation. Blog readers also have an opportunity to sign up for webinars covering industry trends.
Alpha Architect offers insight into a wide range of topics, from the impact of ESG strategies on market movements to tips for crushing the CFP exam. Articles are authored by a team of financial experts, several of whom come from academic backgrounds. If you’re specifically interested in academic research and insights, you’ll find both here. There’s also an extensive library of podcasts and video files to browse featuring interviews with members of the Alpha Architect team.
Founded by Michael Batnick, The Irrelevant Investor takes an inside look at industry issues and market trends. Batnick covers the latest news and research thoroughly, with plenty of charts breaking down key information. You can also tune in to the Animal Spirits podcast, which Batnick co-hosts with colleague Ben Carlson who maintains the financial blog, A Wealth of Common Sense.
Do Financial Advisors Need a Blog?
Reading financial advisor blogs might have you wondering if you should start one of your own. Starting a blog can help you establish authority and credibility while building out your advisory brand. If you’re writing a blog that’s targeted at investors, rather than other advisors, it could also help you to attract prospective clients.
Maintaining a blog can be time-consuming, however, and it requires a certain amount of strategy and planning to drive traffic to your site. You could outsource blogging tasks to someone else to save time or consider other methods for marketing your business.
Creating social media content or video content, for example, could offer a more immediate return in terms of increasing your brand visibility. The key to successfully marketing with social media is understanding where your target client base spends their time online and what type of content they tend to be most responsive to.
Bottom Line
Reading through a financial advisor blog or two can help you stay in the loop where the latest news is concerned, and you can also expand your knowledge as well. The blogs mentioned here are just some of the sites that are worth checking out if you’re looking for a way to stay connected to what’s happening in the industry and markets.
Tips for Growing Your Advisory Business
- Investors are increasingly using online search to connect with financial advisors. If you don’t have a solid digital footprint, you could miss out on opportunities to connect. While you could build out a website or blog, you might find it easier to use an online lead-generation tool to boost your visibility. SmartAdvisor, for example, can bring qualified leads to you so that you’re not leaving anything on the table.
- If you’re exploring the possibilities of social media marketing for your business, automation can be a helpful way to manage it all. Using scheduling tools, for instance, means you don’t have to be tied to your computer or phone all the time. And AI tools like ChatGPT can help you with creating social media content or email marketing content to share with your audience.
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