Mortgage, Retirement and Investing Expert
Mark Henricks has reported on personal finance, investing, retirement, entrepreneurship and other topics for more than 30 years. His freelance byline has appeared on CNBC.com and in The Wall Street Journal, The New York Times, The Washington Post, Kiplinger’s Personal Finance and other leading publications. Mark has written books including, “Not Just A Living: The Complete Guide to Creating a Business That Gives You A Life.” His favorite reporting is the kind that helps ordinary people increase their personal wealth and life satisfaction. A graduate of the University of Texas journalism program, he lives in Austin, Texas. In his spare time he enjoys reading, volunteering, performing in an acoustic music duo, whitewater kayaking, wilderness backpacking and competing in triathlons.
Posts by Mark Henricks:
A minimum viable product (MVP) is an early version of a product with only basic features. The purpose of an MVP is to help a company or development team learn what will work without investing too much money or time up front. The term was popularized by author Eric Ries in his 2009 book “The Lean Startup.” Here are the principles of creating an MVP. Read more
Cost of goods sold (COGS) is the determination of how much it costs retailers, wholesalers and manufacturers to produce the goods they sell. For makers and resellers of products, COGS, sometimes also referred to as “cost of sales,” appears on an income statement where it is central to calculating gross profit. The IRS relies on it to determine a company’s tax bill. Internally, business executives focus on COGS when pricing the company’s products offered for sale. For investors, a high COGS can suggest a cap on potential profitability, while a low COGS can indicate a competitive advantage. Learn how to calculate this important metric here. Read more
The burn rate of a company is a measure of its negative cash flow in a set period of time, typically a month. Investors, especially venture capitalists, monitor this metric closely to gauge when the company will be self-sustaining or profitable. Business owners monitor this rate to see what, if any, adjustments need to be made to a company’s expenditures. Here’s an explanation of the burn rate and how investors evaluate it. Read more
So you’ve got a business that’s impacted by the coronavirus economy. Even with PPP loans and other government resources for small businesses, your revenue is suffering and you’re not sure if you can… Read more