- What Is a Certified Personal Finance Counselor (CPFC)?
Certified personal finance counselors (CFPCs) are professionals trained to assist individuals in making informed money decisions, aiming to foster financial stability and growth. Advisors and other professionals working in the finance industry may pursue this credential to offer advice on budgeting, debt management, saving and basic investment concepts. Here’s a closer look at the CPFC… read more…
- Strategies for Effective Client Portfolio Construction
Creating and managing an investment portfolio that aligns with a client’s goals, risk tolerance and constraints is an important part of being a financial advisor. Advisors can choose from numerous strategies for constructing client portfolios. Options range from traditional asset allocation to market timing, as well as bucket and core-satellite strategies, and many others. Having… read more…
- How to Use Financial Aggregation Software for Your Clients
Clients may come to you with financial assets that are scattered across different bank accounts or investment accounts. Financial aggregation software brings all of your client’s money into view, enabling you to make more informed decisions when offering advice. Utilizing aggregation software can offer some advantages for both you and your clients, though there are… read more…
- How to Keep Clients Motivated on Their Financial Journey
Lack of motivation can be a serious threat to client retention. You may have worked with your clients to identify their goals and the action steps they need to complete to achieve them, but if their heads—or hearts—aren’t in it, they may be less likely to remain your client for the long term. Understanding the… read more…
- Independent RIA Conferences and Conventions for 2024 and 2025
Attending an RIA conference or convention is an opportunity to grow your professional network and expand your knowledge base. Working as an independent RIA can present some unique challenges and coming together with other advisors can prove valuable if you’re hoping to scale an existing firm or launch a new one. Keeping track of the… read more…
- Client Referral Gift Ideas for Financial Advisors
Referrals are a sign of client trust and loyalty and can be integral to your business’s long-term growth. Encouraging client referrals begins with delivering top-notch service that exceeds expectations, but it doesn’t stop there. Offering gifts is a powerful way to incentivize clients to continue referring their friends, family members and coworkers to your firm.… read more…
- Risk Tolerance Questionnaire Template to Give to Your Clients
Risk tolerance questionnaires can help advisors better understand what their clients need when developing a financial plan. Clients may complete this questionnaire during the onboarding process and the answers they provide can inform your decision-making when offering financial advice. Putting together a template that organizes risk tolerance questions by topic can make it easier to… read more…
- Client Experience Survey Questions for Financial Advisors
Meeting client needs is central to your success as an advisor, as satisfied clients are more likely to stay loyal to you in the long term. Asking the right questions is an effective way to learn more about what they need or expect. A survey can help you gather valuable insight from clients on their… read more…
- How Financial Advisors Can Create an Ideal Client Avatar
An ideal client avatar (ICA) is more than just a marketing buzzword – it’s a strategic blueprint that guides financial advisors in customizing their services and marketing efforts to meet the specific needs of their most desirable clients. By crafting a detailed profile that encompasses the demographics, psychographics, financial goals and challenges of their ideal… read more…
- 6 SEO Strategies for Financial Planners That Work
Effective SEO strategies are instrumental for financial planners who wish to capture the attention of high-quality leads actively seeking their expertise. The process starts with keyword optimization which involves meticulous research and integration of terms and phrases that potential clients are likely to use when searching for financial advice. This ensures that a financial planner’s… read more…
- Sample Questions From the CFP Exam
Taking the CFP exam is just one of several requirements you’ll need to complete to become a certified financial planner. Taking a practice test can help you better prepare for the real thing. The best prep materials include CFP sample questions from past tests, along with questions that cover more recent updates to the exam… read more…
- What Is the De Minimis Exemption for Financial Advisors?
The de minimis exemption refers to the threshold below which certain small-scale transactions or activities are exempt from regulation or taxation. Advisors should take note of this rule to ensure compliance with regulations, assess which transactions or activities they will have to report and avoid penalties. Here’s what you need to know. SmartAsset’s Advisor Marketing… read more…
- Course and Certification Options for Financial Planners
Professional certifications can give you a competitive edge as you grow your advisory business. There are a variety of credentials you might obtain, each of which has specific education and exam requirements. Deciding which financial planner course to take can depend largely on your career path and specialty. SmartAsset’s Advisor Marketing Platform can help you… read more…
- Understanding IRC Section 212 and Advisor Expense Deductions
As an advisor, you might give clients tax advice but it’s also important to know how to handle your business’s tax filing. The Internal Revenue Code includes provisions that allow you to deduct certain expenses related to operating your business. Claiming deductions can help you reduce your taxable income for the year, though it’s important… read more…
- 7 Books That Can Help Prepare You to Take the CFP® Exam
To work as a certified financial planner, you’ll first need to complete the CFP® exam. Taking a CFP® exam prep can help you ready yourself, but you may also benefit from reading books about financial planning. If you’re looking for some CFP® books to add to your reading list, here are a few to consider.… read more…
- When Can You Take the Series 65 Exam?
The Series 65 exam or Uniform Investment Adviser Examination is required if you plan to register with state securities agencies as an investment advisor representation. Series 65 exam dates are offered by appointment; this is also how exams for other FINRA licenses work. If you’re planning to obtain a Series 65 license, you’ll need to… read more…
- What Is a Financial Solutions Advisor?
A financial solutions advisor helps clients, often affluent or high-net-worth investors, build their investment portfolios. These advisors work in a bank or wealth management setting as part of a larger financial services team, though some financial solutions advisors work independently. If you’re interested in this career path, knowing more about how this type of role… read more…
- What Are Breakaway Advisors?
A breakaway advisor is a financial professional who leaves a traditional wirehouse or broker-dealer for an independent advisory practice. Every year, advisors leave or “break away” from large brokerage firms whose businesses may be built around selling financial products and services for commissions. These advisors then join or establish their own registered investment advisor (RIA)… read more…
- What Is a Credit Risk Certification (CRC)?
The credit risk certification (CRC) is a professional credential that is offered by the Risk Management Association (RMA). Financial advisors obtain this certification to demonstrate their proficiency in assessing and managing credit risk. This certification may be of interest to you if you want to work more with businesses or business owners. SmartAsset’s Advisor Marketing… read more…
- Strategies to Improve Your Marketing for Estate Planning Services
In the estate planning industry, where the focus is often on legal requirements and financial management, marketing might not seem like an obvious priority. But estate planning marketing can help firms establish their presence and build brand awareness. Having a recognizable brand can instill confidence and build trust among potential clients. Through targeted marketing efforts… read more…
- What Is Regulation Best Interest (Reg BI)?
In 2019, the Securities and Exchange Commission adopted Regulation Best Interest (BI), redefining standards of professional conduct for broker-dealers and associated persons. The standard, which falls under the Securities Exchange Act of 1934, requires broker-dealers to follow the best interests of their clients when recommending securities or investment strategies that involve securities. Adhering to this… read more…
- How to Manage High-Net-Worth Clients to Keep Them
Working with high-net-worth clients can present some unique opportunities if you’re able to establish long-term relationships, garner more referrals and increase business revenue. Managing these types of clients requires specialized knowledge and understanding of the needs and concerns that wealthy investors often have. Knowing what to expect can help you to balance serving your high-net-worth… read more…
- 45 Questions Financial Advisors Ask
When you’re embarking on a new client relationship it’s important to set the right tone. That includes getting to know their needs and expectations better by asking the right questions and absorbing what they have to say. There are certain questions financial advisors ask that may be helpful to include as you sit down for… read more…
- How to Get an Entry Level Financial Planning Job
Financial planning can open the door to a wide range of jobs, including financial advisor, investment analyst, wealth manager, retirement planner and tax advisor, among others. If you’re just starting out, here a round up of entry level financial planning jobs. SmartAsset’s Advisor Marketing Platform can help you add new clients at your desired pace. Sign… read more…
- Guide to Strategic Portfolio Management for Your Advisory Firm
Building a successful—and sustainable—business often begins with developing systems that allow you to operate as efficiently as possible. Strategic portfolio management (SPM) encompasses various processes that financial advisors and other organizations can use to ensure that their actions align with their goals. Pursuing this type of approach can facilitate growth and allow you to better… read more…